The Tommy Hilfiger Group is delighted to announce its participation in a special fundraising evening for the Breast Health Institute. The event - which will take place at the company's flagship Rue St Honoré store on April 21, and will be broadcast live on the internet - will play host to some of Paris's most glamorous socialites and VIPs.

The star-studded gala evening will kick off with a cocktail reception, hosted by Anne-Sophie Lapix. She will be assisted by Luana Belmondo and Alexia Laroche Joubert. They will be joined by up to 80 guests, including journalists, celebrities and VIP customers. The store will be specially dressed to highlight the work of the BHI and Tommy Hilfiger's collaboration with Carla Bruni.

Attendees will bid in a live auction on a selection of exclusive luxury items, under the leadership of Pierre Cornette de Saint-Cyr - the centerpiece of which will be a Tommy Hilfiger Carla Bruni bag, bearing Carla.s personal signature. Other lots will include an electric guitar signed by Tommy Hilfiger, a trip to attend the next Hilfiger show in New York, and a book by Raymond Depardon. All profits from the auction will be donated to the BHI. The auction will be followed by a cocktail dinner.

In the build-up to the event, two other bags will be auctioned. One online auctions will take place, via tommy.com. In addition, the Rue St Honoré store will host a special "silent auction" over two weeks. This will see members of the public submit written bids for a Tommy Hilfiger Carla Bruni bag, which will be displayed in the store window throughout the auction.

"I am delighted to continue supporting the work of the Breast Health Institute, and by the opportunity to collaborate with the beautiful and talented Carla Bruni on the design of her tote bag," said Tommy Hilfiger. "We feel confident that this gala evening will prove to be a memorable night for all involved."

When: April 21, 2008
Where: Tommy Hilfiger Store, 368 Rue St. Honoré . Paris
Time: 7.30pm